Chief Marketing Officer (CMO) - Finance Industry

Join Mandiri Andalan Utama as a dynamic Chief Marketing Officer to drive our finance division's growth in Surabaya. You'll lead strategic marketing initiatives, build brand authority in the competitive financial sector, and develop innovative campaigns that connect with Indonesian consumers. This is your chance to shape the future of financial marketing in Indonesia's second-largest city, where we're committed to delivering exceptional financial services to millions of customers.

As CMO, you'll oversee all marketing activities, from digital marketing and content strategy to brand management and customer engagement. You'll work closely with cross-functional teams to ensure our marketing efforts align with our business objectives and deliver measurable results. With Mandiri Andalan Utama's strong reputation and extensive customer base, you'll have the resources and platform to make a significant impact in the finance industry.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive marketing strategies to drive growth and enhance brand visibility in the finance sector.
• Lead a high-performing marketing team, providing guidance and support to achieve departmental goals.
• Oversee digital marketing efforts, including SEO, SEM, social media, and email marketing, to maximize online presence and engagement.
• Create and manage content marketing campaigns, including blog posts, videos, and infographics, to educate and engage our target audience.
• Collaborate with sales, product, and customer service teams to align marketing initiatives with business objectives and customer needs.
• Monitor and analyze marketing performance metrics, such as KPIs, ROI, and customer acquisition costs, to continuously optimize campaigns.
• Stay up-to-date with industry trends, competitor activities, and emerging technologies to inform strategic decision-making.
• Represent Mandiri Andalan Utama at industry events, conferences, and networking opportunities to build relationships and strengthen our brand's authority.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 10 years of progressive experience in marketing, preferably in the finance industry.
• Proven track record of successfully leading marketing teams and driving measurable results in a corporate environment.
• Strong understanding of digital marketing principles and experience with tools such as Google Analytics, Google Ads, and social media platforms.
• Excellent communication, leadership, and interpersonal skills, with the ability to inspire and motivate teams.
• Strategic thinker with a deep understanding of consumer behavior and market trends in the finance sector.
• Certification in marketing management or a related field is a plus.
• Fluency in both written and spoken English and Bahasa Indonesia.
• Experience working in a fast-paced, dynamic environment with the ability to manage multiple priorities and meet tight deadlines.

🛠️ Keahlian

Lowongan Terkait